Ensure perfect In-Store Execution

Leverage our app and image recognition algorithms to automatically detect product and branding presence. Implement data-driven loyalty programs.

Perform detailed Retail Audits

  • Capture data on presence: pricing, competition presence, customer satisfaction, etc.
  • Access live reports to monitor how well you are doing on the trade execution.
  • Create custom checklist to ensure the field force follows defined process.

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Automate Retail Audit with Image Recognition

  • State of the art machine learning algorithms detecting in all trade environments the product and branding presence on shelves.
  • Live scanning to show in real-time the results of the detection on the app.
  • Reduce time spent collecting data and ensure compliance with merchandising guidelines.

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Implement data driven loyalty programs

  • Combine sales quantitative data with qualitative execution score to determine loyalty incentives for your customers.
  • Automatically share performance updates by SMS and pay incentives to customers.
  • Access dasboards showing customers engagements and segmentation.

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Optimetriks has performed a national assessment of our distribution network performance in record time, with high quality results. The provided data, along with the web visualisations, have proved very useful in helping us improve our services."

Idrissa Diallo

Distribution Director

Orange Mali