Product Updates

How to prepare for a software implementation: a guide for managers

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Product Updates September 2021

Product Updates |

A day in the life of a Web Developer at Optimetriks in Dakar

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4 key digital innovations adopted by the LMD sector (Report Summary)

Insights |

Resources |

Constant learning, flexibility and tech challenges : Why did I join Optimetriks?

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How to measure Field Force Productivity as a Pro

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A day in a life of a Mobile Tech Lead at Optimetriks in Nantes

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6 dimensions to consider when purchasing a FieldForce Automation solution

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The build or buy dilemma for a Field Force Automation solution

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Product Updates April 2021

Product Updates |

5 best practices to ensure adoption of your Field Force Automation solution

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Product Updates February 2021

Product Updates |

Product Updates January 2021

Product Updates |

B2B ecosystem disruption in the Consumer Goods Industry (McKinsey report summary)

Insights |

Consumer Goods Distribution / Route to Market Structure: an overview

Resources |

Insights |

Key dimensions to identify and map an Outlet

Resources |

Top KPIs to monitor distribution performance

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Managing a Mobile Money Agent Network with Digital Tools

Resources |

Product Updates June 2020

Product Updates |

Best practices to digitise field sales operations (Webinar /Article)

Resources |

Insights |

Fan Milk: digitising the Field Vendor Management by Franchisees of a Dairy Company in West Africa

Case Studies |

Product Updates April 2020

Product Updates |

Informing our users on how to protect from Covid 19

Resources |

Gaselia: implementing the Road to Market methodology for a West African beverages group

Case Studies |

Vodacom Mozambique: digitising the customer education (BTL) activities

Case Studies |

Groupe SEB: getting full visibility on merchandisers deployed in Kenya Modern Trade

Case Studies |

ASL Packaging: covering the blind spots for a sustainable growth

Case Studies |

Consumer Goods Distribution Glossary

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Optimetriks selected in the AFD Social & Inclusive Business Camp

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Our takeaways from Ambition Africa’s consumer goods panel

Insights |

Digitizing Africa’s informal distribution - Interview by TechMoran

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How to break into Africa: Hallmarks of success highlighted by the BCG

Insights |

Understanding Traditional Trade “The Kiosk Diaries” — Part 1

Insights |

Field Force Management & Distribution Inefficiencies “The Kiosk Diaries” — Part 2

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