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Africa FMCG distribution challenges : reading the Nielsen report

Insights  |

TotalEnergies: Automating sales force activities from the lubricants segment in Kenya

Case Studies  |

One Acre Fund: digitising farmers’ training, inspection, certification, and payment in rural Kenya

Case Studies  |

Jibu Social Enterprise: digitizing the Sales Operations of Water Franchisees in Africa

Case Studies  |

Zagol milk: digitising upstream and downstream processes within the supply chain from a dairy company

Case Studies  |

Digital solutions to help last mile distributors manage remote sales teams (Webinar)

Insights  |

Product Updates September 2021

Product  |

How to prepare for a software implementation: a guide for managers

Insights  |

A day in the life of a Web Developer at Optimetriks in Dakar

Company  |

4 key digital innovations adopted by last mile distributors (Report Summary)

Insights  |

Constant learning, flexibility and tech challenges : Why did I join Optimetriks?

Company  |

How to measure Field Force Productivity as a Pro

Insights  |

A day in a life of a Mobile Tech Lead at Optimetriks in Nantes

Company  |

6 dimensions to consider when purchasing a FieldForce Automation solution

Insights  |

The build or buy dilemma for a Field Force Automation solution

Insights  |

Product Updates April 2021

Product  |

5 best practices to ensure adoption of your Field Force Automation solution

Insights  |

Product Updates February 2021

Product  |

Product Updates January 2021

Product  |

B2B ecosystem disruption in the Consumer Goods Industry (McKinsey report summary)

Insights  |

Consumer Goods Distribution / Route to Market Structure: an overview

Insights  |

Key dimensions to identify and map an Outlet

Insights  |

Top KPIs to monitor distribution performance

Insights  |

Managing a Mobile Money Agent Network with Digital Tools

Insights  |

Product Updates June 2020

Product  |

Best practices to digitise field sales operations (Webinar /Article)

Insights  |

Fan Milk: digitising the Field Vendor Management by Franchisees of a Dairy Company in West Africa

Case Studies  |

Product Updates April 2020

Product  |

Gaselia: implementing the Road to Market methodology for a West African beverages group

Case Studies  |

Vodacom Mozambique: digitising the customer education (BTL) activities

Case Studies  |

Groupe SEB: getting full visibility on merchandisers deployed in Kenya Modern Trade

Case Studies  |

ASL Packaging: covering the blind spots for a sustainable growth

Case Studies  |

Consumer Goods Distribution Glossary

Insights  |

Optimetriks selected in the AFD Social & Inclusive Business Camp

Company  |

Our takeaways from Ambition Africa’s consumer goods panel

Insights  |

Digitizing Africa’s informal distribution - Interview by TechMoran

Company  |

Reading the GSMA report on the future of Mobile Money Agent Distribution Networks

Insights  |

How to break into Africa: Hallmarks of success highlighted by the BCG

Insights  |

Understanding Traditional Trade “The Kiosk Diaries” — Part 1

Insights  |

Field Force Management & Distribution Inefficiencies “The Kiosk Diaries” — Part 2

Insights  |

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